*When you are planning your website promotion and affiliate program, a business plan can make all the difference.
Many people just jump into affiliate promotion without a plan. They flounder and change directions at the drop of a hat. But, when you write down your goals and give yourself a timeline to achieve them, you're much more likely to be successful. Your business plan should:
• include seasonal issues (if any)
• analyze your competition
• specify your promotion plans
Be sure to identify future opportunities and plan for them. Assign a realistic timeline to your goals--especially if you're holding down a full time job while starting your web site affiliate program and promotion.
|Jennifer Mathes, Ph.D.|