Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Types of Compensation and other Affiliate Marketing topics.

What does SEM and PPC mean and how do they impact revenue sharing?

Revenue Sharing, SEM, and PPC

Revenue sharing content publishers should optimize their web site using standard SEM (Search Engine Marketing) guidelines to attract more "natural" search engine traffic. This could help them to elevate higher in the natural rankings.

They might want to buy PPC (pay per click) ads for certain key phrases. These ads show up as "sponsored links" on search engine results pages. The search engines charge a fee each time someone clicks on a PPC ad. SEM can take 3-6 months to have an impact on where your site shows up on the natural rankings. PPC is a quick, but more costly, way to get at the top.

Comments

Nobody has commented on this tip yet. Be the first.

Ask a Question

Not finding the advice and tips you need on this Affiliate Marketing Tip Site? Request a Tip Now!

Guru Spotlight

Sheri Ann Richerson

Ever wonder how you could make your life better and more fun? So have tens of millions of fans who have turned to LifeTips for answers over the past decade. We keep the tips, advice, books, podcasts and writing services flowing, so you can keep your life and business growing in the right direction. Upward!