*Whether you become a Commission Junction affiliate or join some other affiliate network, be careful when selecting the merchants for whom you advertise.

Your web site's reputation and popularity will be partially dependent on keeping your visitors happy. Check out merchant web sites and make sure you think they're going to be successful (your success depends not just on sending people to the merchant site, but on the merchant itself).

Is the merchant's site well designed? Do they have a good customer service policy and privacy policy? Are their products worthwhile? As an affiliate, you are effectively working for them as a salesperson. Make sure you choose a merchant with whom you are proud to be associated.

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